At age 10, Amy won her first specialty cake competition at the Racine County Fair, finishing with a 4-H Blue Ribbon award. She was hooked. After graduating from Penn State University with a degree in business, and spending several years in the competitive management consulting industry, Amy was finally able to act on her lifelong dream and passion for cake design. Amy launched Amy Beck Cake Design, a custom wedding cake bakery located in Lincoln Park, Chicago. Since then, her trophy case has grown. Amy’s passion for beautiful cakes and focus on top customer service has been recognized both industry wide and across multiple social media outlets.
With less than 700 square feet and a non-existent startup budget, Amy Beck Cake Design was launched in 2006. Originally located in the commercially zoned garden level space of a Lincoln Park single family home, one yelp reviewer commented “Folks, this one is a secret find…” Focusing on the latest trends, designs and styles, Amy Beck Cake Design has positively influenced the Chicago Wedding Cake Industry, which now competes for culinary and design leadership with sophisticated marketplaces in New York and California. Since launch, Amy Beck Cake Design has been featured on national television and countless publications. In 2011, in response to increased demand, Amy Beck Cake Design expanded to its current location in historic River West.